AI Video Summary: FULL FACE OF BRANDS THAT HATE ME
Channel: jeffreestar
TL;DR
Jeffree Star performs a full face of makeup using products from brands he has fallen out with, including Too Faced, Tarte, and Kat Von D, while explaining the personal and professional reasons behind the feuds. He critiques the quality of expired or underwhelming products, discusses industry issues like shade range limitations and concept theft, and debunks recent rumors regarding his past friendships.
Key Points
- — Jeffree introduces the video concept of using makeup from brands that have 'hated' him or removed him from PR lists, while also explaining the importance of checking expiration dates on cosmetics.
- — He applies Too Faced primer, recounting the feud with former owner Jared who made derogatory comments about Jeffree's brand, leading Jeffree to stop supporting the company.
- — Jeffree critiques Tarte's foundation for its limited shade range and the company's dismissive response to criticism regarding inclusivity.
- — He discusses Chanel's concealer, noting that while he loves the brand, their lightest shade is still too orange and dark for his skin tone.
- — Jeffree addresses the controversy surrounding Huda Beauty's 'Easy Bake' powder, accusing the brand of stealing the concept and aesthetic from the indie brand Beauty Bakerie without acknowledgment.
- — He attempts to use the Benefit Hoola Contour Stick, which has a broken packaging mechanism, resulting in a messy application that he struggles to blend.
- — Using an old Kat Von D bronzer, Jeffree details his decade-long friendship with Kat Von D, her public attack on him, and the irony of her lipstick named 'Jeffree' still being sold.
- — He tests the Clay to Play highlighter, criticizing the $95 price point for a product that is essentially chalk with overspray glitter.
- — Jeffree applies Kylie Cosmetics blush and lip kit, expressing disappointment in the lack of pigment and dry formula, stating he is currently over the brand.
- — He uses the Morphe x Jaclyn Hill Vault palette, praising the decision to delay the launch due to quality control issues rather than releasing a flawed product.
- — Jeffree applies expired Gucci mascara and Christian Louboutin lip gloss, criticizing the dried-out formula and the atrocious smell of the expensive gloss.
- — He concludes the look with Armani setting spray, deeming it a $70 dud with no visible effect, before summarizing the final look and thanking viewers.
Detailed Summary
Jeffree Star begins the video by explaining that he is cleaning out his beauty room and using products from brands that have either removed him from their PR lists or with whom he has had significant conflicts. He emphasizes the importance of checking the Period After Opening (PAO) symbol on makeup packaging to determine if products are expired, noting that he will be using some items that are past their prime. He starts the makeup application with the Too Faced Hangover Primer, a product he used to love. He recounts the fallout with the brand's former owner, Jared, who made public, degrading comments about Jeffree's brand during a social media feud. Despite liking the primer's formula, Jeffree states he will no longer support the brand due to the owners' behavior. Next, Jeffree moves on to Tarte foundation, addressing the controversy surrounding the brand's limited shade range for women of color. He criticizes the company's response to the backlash, which he felt was dismissive and lacked understanding of the issue. He notes that while the concealer is a classic, the foundation formula was underwhelming and the brand's lack of inclusivity made him lose interest. He then briefly discusses Chanel concealer, acknowledging his love for the brand but pointing out that their lightest shade is still too orange and dark for his complexion, rendering it unusable for him. A significant portion of the video is dedicated to Huda Beauty's 'Easy Bake' powder. Jeffree accuses the brand of stealing the concept, packaging, and aesthetic from the indie brand Beauty Bakerie, a black-owned company founded by a cancer survivor. He expresses frustration that Huda Beauty has not acknowledged the similarities or the original creator, viewing it as a major ethical breach in the industry. Following this, he attempts to use the Benefit Hoola Contour Stick, which has a broken mechanism causing the product to fall out of the packaging. The application results in a messy, unblended look that he struggles to fix, highlighting the product's quality control issues. The video takes a personal turn when Jeffree uses an old Kat Von D bronzer to discuss his decade-long friendship with the makeup artist. He details how their friendship ended after Kat Von D publicly attacked him online with lies, despite their long history. He points out the irony that Kat Von D still sells a lipstick named 'Jeffree' on her website, even after claiming in a recent video that she would remove it. He also addresses a recent comment on Kat's wedding video where she referenced him, expressing his annoyance at being dragged into her personal life updates years after their split. He concludes that the friendship is dead and he is moving on. Jeffree continues with the Clay to Play highlighter, which he describes as a $95 product that is essentially chalk with a layer of overspray glitter. He demonstrates how the product fails to perform, leaving only fallout and no shimmer. He then moves to Kylie Cosmetics, applying a blush and lip kit. He finds the blush lacks pigment and the lip kit has a dry, outdated formula, stating that he is currently over the brand and finds it lackluster. For his eyes, he uses the Morphe x Jaclyn Hill Vault palette. Unlike the other brands, he praises Jaclyn Hill and Morphe for delaying the launch of the palette to fix quality control issues, viewing it as a responsible business decision. He notes the colors are stunning despite the pressing inconsistencies. Finally, Jeffree applies an expired Gucci mascara, which is dried out and clumpy, and a Christian Louboutin lip gloss that he finds to have an atrocious, overpowering rose scent and a strange packaging design. He finishes the look with an Armani setting spray, which he deems a $70 waste of money as it provides no visible difference to his makeup. He concludes the video by showing the final look, admitting it is a bit of a mess due to the poor product performance, and thanks his viewers for listening to his unfiltered thoughts on these brands.
Tags: jeffree star, makeup review, beauty drama, too faced, kat von d, tarte, huda beauty, expired makeup